‘De Lijn’ uses real bus tickets as business cards
Flemish public transportation company De Lijn uses real bus & tram tickets to replace the traditional business cards of their employees. The bus & tram tickets are made from paper and are about the same size as regular business cards.
Duval Guillaume created bus & business cards for workers at De Lijn with their name and personal details printed on.
Since the original bus & tram ticket are used, you actually receive a free ride with a bus or tram as someone from De Lijn hands you over their business card. Therefore the baseline on each ‘bus ticket’ slash ‘business card’ reads: “You can always reach me with this card.”
| Duval Guillaume Brussels, Campaign | 2 comments |
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