News from Duval Guillaume

To coincide with National Architecture day Belgium’s biggest demolition company STALLAERT is giving the public the chance to vote for Belgium’s ugliest building. STALLAERT will offer the owner of the winning construction to knock his building down. To cast your vote, visit www.hetlelijkstegebouw.be or www.lebatimentlepluslaid.be, before November 6.

Brussels/New York, 21 September 2009 - Financial transaction services
provider Euroclear was awarded two Grand Awards for its 2008 annual
report at the ARC Awards ceremony held in New York on 17 September.
The company achieved the highest accolades in two categories: “Best of
International” and “Best Cover Design”. The ARC Awards Competition is
considered the most highly respected and prestigious competition in the
industry.

The annual report entitled “Challenges can make you stronger” was
written and edited by Euroclear, and conceived and designed by leading
communication agency Duval Guillaume.

Drinking milk on a daily basis helps you stay fit and flexible. To prove this, we did a stunt during the tv-program “So You Think You Can Dance”.

Consternation, when a 64-year old man appears before the jury. Even more consternation when this 64-year old man does his audition in jump-style. The jury couldn’t believe their eyes. They got on their feet, applauded while Leon showed his moves and were flabbergasted when he ended his audition with a split. (*)

Jurymember Jan Kooijman commented: “I don’t think I’d be able to pull that of when I’m your age”. Exactly what we wanted to hear, because right after the show we revealed that the 64-year old was entered by Milk. With his performance, he proved that if you drink milk when you’re young, you’ll be able to dance like Leon when you’re older.

(*) Please don’t try this without drinking milk first.

The commercial “barfight” for Spa Barisart won this year’s grand prix at the Kinsale shark awards. It was the only grand prix allotted in tv. The commercial, which was shot completely under water, also got a golden shark in the category non alcoholic drinks.

And there were more reasons to celebrate. De Lijn “Pinguins” was awarded a silver shark for best animation, Tabasco “Streaker” got shortlisted.

A very sparkling result calling for something very sparkling to drink.

For the opening of the brand new meeting centre SQUARE, we really want everyone to be present. Even the wellknown statue of King Albert I will be able to attend the opening festival. It took us some time, but we managed to put him backwards on his horse, making him the honorary guest.

The inauguration of SQUARE will take place on September 20^th, some 9000 guests are expected for this spectacular show including concerts, special events and fireworks.

New online impulses for Duval Guillaume. One of them is Lander Janssens. Lander won two eurobest awards last year and we won’t mind if he can achieve this once more as one of the new online creatives of Duval Guillaume. Besides Lander, the digital departement will be reinforced by Lieven Dewitte. He worked as a project manager for Sony Europe and will now form the important link between ideas and technique.

New campaign for GAIA, global action in the interest of animals.

As part of an elaborated citymarketing action plan for the city of Ghent, the corporate branding division of Duval Guillaume, has developed a new brand identity including new city logo & house style, visual language and content platform. The starting principle is claiming that Ghent is a genuine city harmoniously combining so many different dimensions (culture, innovation, music, harbour,..). The new logo with a double point at the end of the word ‘Ghent’ symbolizes this principle of Ghent being a vibrating society junction for all people living, working and visiting the city. Take a look at the identity manual http://www.news-from-duvalguillaume.com/gent/styleguide/ and discover that city marketing is more than just a graphical make-over.

Telenet makes it clear once more that they are the best choice for those wanting the fastest internet around. In this new print campaign Telenet addresses online gamers, who know the value of a high quality internet connection.

This new print campaign for Lazer bicycle helmets was illustrated by Italian designer Philippo Comarella and yes we swear: no animals were harmed.