Archive for the ‘Press’ Category

Interview (Dutch) with Executive Creative Directors Geoffrey Hantson and Katrien Bottez about the new Duval Guillaume.

Click on the article for larger size image.

“New York Streetnames”, a fundraising idea for the homeless of New York, has been entered for the Cannes Lions Good Work Competition, a new category awarding proactive ideas for Non Profit Organisations. Best entries will be selected by a professional jury and will get a chance to be presented to the chosen organisation.

There is a good reason why the streets in New York City have no name. It gives us the opportunity to turn New York from the city where the streets have no name and the homeless have no future, into the city where the streets have a name and the homeless have a future. Famous people, brands and organisations will get the opportunity to name a New York Street after them. In an ideal world the city of New York would concede in posting those streetnames for a year. In an even more ideal world enough money will be raised to do something fundamental for the homeless and poor in New York.

A magazine ad that allows you to open a bottle of probably the best beer in the world. Check it out for yourself.

This new print campaign for Lazer bicycle helmets was illustrated by Italian designer Philippo Comarella and yes we swear: no animals were harmed.

Dirk Domen is Creative Director at Duval Guillaume. Last week he was invited in the talkshow ‘Volt’ on VRT. “Impossible ideals in advertising”, was the main topic of the show hosted by Martine Tanghe. Dirk made an appearance in the debate on the impact of photoshop in advertising.

The video below shows the whole conversation, spoken in Dutch. You can fast forward to 13:12 on the time bar to see Dirk in action.