Good resolutions for 2010 : see your friends more often

The ticket-to-me is a new product, developed for the new year’s campaign of public bus company De Lijn. It gave all seasonal ticketholders the chance to fulfill their good resolutions of 2010 : see their friends more often. Everyone could enter the names of his or her best friends on a special website. De Lijn saw to it these friends got a ticket-to-me by post. ticket-to-me-board