A real Alfa Romeo MiTo in a real caddy

As part of a sales promotion campaign this ambient stunt in Belgium’s
busiest shopping places illustrates just how easy it is to buy an Alfa Romeo
Mito when the price is incredibly reduced. The headline reads ‘Your chance
to own an Alfa Romeo’ and invites people to discover all the reduced prices
at Alfaromeo.be.

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More pictures here.




2 comments

  1. By Emilia on February 18th, 2010 at 2:31 pm

    This looks like it could be an art installation! Definitely a great promo idea for the Alfa MiTo!  

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