With 10 shortlisted campaigns, we hoped we would win at least one Clio Award during the Grand Gala in Las Vegas. In the end, we got 4 Clio Awards. In Direct there was one silver for Komatsu with the campaign âXtreme precisionâ?. In the same category there was also a bronze for the business cards of public bus company De Lijn. The same campaign was also awarded a bronze in Design. Finally, the ad âSave 8 livesâ? for Reborn to be Alive won a third bronze in the print category.
From now on we think of Las Vegas as a place where you can lose your money but where you can win awards.