Duval Guillaume and media agency Maxus won a bronze AMMA Award for Best Creative Media Use for “The Open Window Billboards” campaign they developed for the City of Antwerp. The Open Window Billboards campaign was created to make the Antwerp people aware of the increasing amount of break-ins in autumn. 30% of the break-ins happen when a house is not properly locked. To highlight this problem, a network of unclosed billboards were placed all over Antwerp. Posters also gave civilians easy tips to prevent theft in their homes, reminding the Antwerp people to lock their windows when leaving the house.
The radio campaign that Duval Guillaume created for Re-born is a finalist in the non-profit awareness category at The One Show Creative Week in New York. Re-born to be alive is a nonprofit organisation that stands for the promotion of organ donation and transplantation. Its campaigns are meant to spark discussions about the topic and bring it closer to the public. The ultimate goal of the organization is to give second chances.
Duval Guillaume created a radio campaign to raise awareness around organ donation, and activate people to register at www.reborntobealive.be as an organ donor. The campaign focuses on the fact that life can be passed on and that someone’s death doesn’t need to be meaningless. The radio campaign “heartbeats” is a result of a collaboration between Duval Guillaume and Ray Gun and will be aired on FM Brussels.
See the campaign here.
The Cannes Lions International Festival of Creativity, the global event for those working in creative communications, is taking place from 18 till 25 June this year. The 7-day festival incorporates the awarding of the Lions awards, the industry's most coveted creative accolades. We are proud to announce that our Creative Director Dries De Wilde will be Direct Jury Member this year. The Direct Lions celebrate response-driven and relationship-building creativity. Dries has been with DG for almost 10 years, during which he won numerous national and international awards, of which 14 Cannes Lions. Current and previous clients include Carlsberg, TNT and AXA.
What a ride! Two decades of creatively outstanding advertising. Roughly estimated, about 1,000 advertising professionals helped to build up Duval Guillaume’s phenomenal portfolio. We are fortunate to have worked for an amazing number of brands, both in Belgium and abroad. This reel gives you a glimpse of how we spent the last 20 years
Duval Guillaume won a silver OOH Kings of Creativity Award during the Merit Awards Night for “The Open Window Billboards” campaign for the city of Antwerp. A total of 40 campaigns were submitted for the first edition of the OOH Kings of Creativity Awards, that reward campaigns created in the course of 2015. The Open Window Billboards campaign was created to make the Antwerp people aware of the increasing amount of break-ins in autumn. 30% of the break-ins happen when a house is not properly locked. To highlight this problem, a network of unclosed billboards were placed all over Antwerp. Posters also gave civilians easy tips to prevent theft in their homes, reminding the Antwerp people to lock their windows when leaving the house.
Duval Guillaume zoekt enthousiaste receptionist(e)/Floor Manager
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Je bent een sociaal dier: je beantwoordt - uiteraard- de telefoon, ontvangt vlotjes onze klanten en leveranciers en verdeelt de post.
Daarnaast zorg je voor de organisatie van meetings, en regel je alle business travel en overnachtingen.
Kortom, je bent de persoon die voor 50 medewerkers het leven aangenaam maakt.
Even overschakelen naar het Frans of Engels doe je zonder probleem.
Je bent punctueel, administratief sterk en hebt de nodige MS Office skills.
En wie zijn wij?
Duval Guillaume is een creatief reclamebureau met nationale en internationale klanten en een heleboel plezante mensen, gevestigd in Berchem.
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Reborn-to-be-alive launches its new campaign in the queue for the Brussels Apple store opening
The organ donation waiting list is way too long. The organ donor list is too short. Every year people die because they cannot find an organ donor in time. Reborn to be Alive aims to engage Belgians to register as organ donors and by doing so, potentially save lives.
Raising awareness for issues like as this one isn’t always an easy task. We considered the opening of the Apple store in Brussels the perfect opportunity to make people aware of the fact that, for some, waiting could be a matter of life or death.
Three people who are currently waiting for an organ donation (or who already received one) made some of the people standing in the queue a very special offer. They would take their place in the queue, because they themselves are used to waiting for something. The only thing the customers had to do in return: Register themselves as organ donors.
The message was pretty straightforward: Eight lives could be saved by just a single organ donor. Each registration counts.
To launch the year of creativity in Antwerp, we created the “Born In Antwerp” concept.
As creatives, we know that producing an idea is a daily challenge. It is much more than just ‘manufacturing’ something. It’s about bringing that something to life. But at Duval Guillaume, we also know that Antwerp is the right place to make it happen.
Indeed, the city of Antwerp has proven itself as an inspiring and creative city – both in the past and in the present. Indeed, today, 1 out of 6 companies are linked with the creative industry.
With a year long program - packed with events, workshops and creative happenings - the city intends to place itself on the international creative map.
The kick-off was given with a film produced in collaboration with Dirk Domen and Antwerp based production house Geronimo.
The University of Antwerp has appointed Duval Guillaume and the media agency Initiative as their communications partners for the next three years. They will be developing new campaigns around the slogan “Bepaal mee de Toekomst” (Help Determine the Future), a line that was introduced by the former agency LDV. The University of Antwerp is the youngest university in Belgium and therefore less popular than the more established universities of Ghent and Louvain, which have existed for centuries. The big challenge for Duval Guillaume is to put the advantages of studying in Antwerp in the spotlight via fresh and original campaigns, encouraging students to choose the University of Antwerp over any other university. The fact that Duval Guillaume is situated in Antwerp and that the City of Antwerp is also one of their top clients, is of course a big advantage: they know what Antwerp is all about. The first campaign is scheduled to launch by the end of the year.
Duval Guillaume won a pitch for BBC Worldwide, the main commercial arm of the British Broadcasting Corporation (BBC). The team starts off with a first project for BBC Brit in Norway: the launch of the very popular sitcom Hoff The Record, a semi-improvised comedy that follows TV legend David Hasselhoff playing a highly fictionalized version of himself: it’s been thirty years since he rose to worldwide fame in Baywatch and Knight Rider, and things have gone a little dull. Hopefully, moving to the UK will bring the sparkle back. Shootings are taking place in London beginning of October.